Personal Marketing and Branding

The first step in developing an effective search strategy is building a strong foundation.  Although you may not be comfortable with the concept, it is important to understand that this is a sales process and you are the product.  You need to take stock of yourself:  your strengths, accomplishments and experience and build upon these attributes to define what makes you interesting to a potential employer.  What makes you stand out from the competition?  We use customized exercises and assessments to help our clients identify the basis of their marketing material which include:

  • Resume
  • Brand
  • Elevator Speech
  • Cover Letters
  • Business Cards
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